Innovation & Technology

At Azemera Farms, innovation is at the heart of everything we do. Our services in Innovation & Technology are designed to modernize Ethiopia’s agricultural sector and unlock new opportunities for farmers, agribusinesses, and rural communities. We combine cutting-edge technology, research, and local knowledge to create practical, scalable solutions that meet the evolving challenges of smallholder farming.

We actively promote modern farming practices such as cluster farming, farm mechanization, and precision agriculture, enabling farmers to move beyond traditional methods and increase their productivity, efficiency, and profitability. By introducing new crop varieties and improved locally adapted breeds, we ensure that farmers can achieve higher yields and improved resilience to pests, diseases, and climate-related stresses.

Recognizing that digital skills are essential for today’s economy, we place a strong emphasis on digital literacy and capacity building, particularly for youth and women in rural areas. We provide training on e-commerce, e-learning, and market linkage platforms, empowering the next generation of agricultural entrepreneurs to access new markets, sell directly to consumers, and build sustainable businesses.

Our approach to innovation also includes digital financial solutions that expand access to credit, savings, and insurance for farmers who have historically been excluded from formal banking systems. By facilitating digital banking, mobile payments, and credit scoring tools, we help smallholders secure the funding and services needed to grow their businesses. Additionally, we implement digital farmer profiling systems that collect key data on farmers’ operations, enabling us to deliver customized support, technical advice, and inputs based on the specific needs of each agricultural entrepreneur.

Beyond these initiatives, Azemera Farms is committed to fostering climate-resilient food systems through technology adoption and innovative practices. We work to transform rural agriculture into a sector that not only feeds communities but also adapts to environmental challenges. By leveraging smart irrigation tools, sustainable energy solutions, and data-driven decision-making technologies, we support farmers in building long-term resilience to climate change.

Our Innovation & Technology services aim to do more than simply modernize farming — they are designed to shift mindsets, improve market competitiveness, and open doors for inclusive economic growth. Through our partnerships with development organizations, private sector actors, and research institutions, we bring world-class knowledge, tools, and networks directly to the smallholder farmers and agribusinesses who need them most.

By integrating innovation into every stage of the agricultural value chain, Azemera Farms aspires to create a future where Ethiopian farmers are not only self-reliant but also leaders in sustainable and technologically advanced farming practices. Together with our partners, we are driving transformation across the agricultural landscape — building stronger communities, more resilient food systems, and a thriving, modern agricultural economy.

Mastewal Bogal

Customer Service Officer

Mastewal Bogale Engidaw is experienced in teaching students, customer service, and sales. She graduated from Dilla University with a degree in Amharic Language and Literature in 2023. Matewal has developed strong communication skills, excelling in customer handling and client management. She is dedicated to fostering positive relationships and enhancing the customer experience.

Mengesha Alemu

Technology & Innovation Director

Mengesha Alemu earned a bachelor’s degree in Electrical and Computer Engineering from Wollo University in 2015.

Mengesha has worked as a Network Technician, specializing in digital cellular and universal telecommunication infrastructure systems, as well as operational technology excellence in radio access networks in the telecom industry . He is passionate about the role of telecom services in communication, entertainment, and quality service delivery. His overall experience encompasses technology and innovation in digital business.

Mulugeta Abie

CEO & General Finance Manager

Mulugeta Abie is a seasoned professional with extensive experience in various governmental and private institutions, including the Trade & Industry Office, Ethiopia Revenue Authority, and Ethiopia Construction Works Corporation. He holds a Bachelor’s degree in Economics from Mekelle University and a Master’s degree in African Studies (Human & Economic Development) from Addis Ababa University. Currently, he is pursuing a degree in Architectural Design Technology at FDRE TVT Institute.

Mulugeta specializes in market research and assessment, monitoring and evaluation, financial reporting, revenue management, and stakeholder engagement. His experience includes community mobilization at the woreda level, where he traveled frequently to remote areas to enhance community livelihoods.
With strong organizational and communication skills, along with a passion for working closely with farmers in rural areas, Mulugeta is well-equipped to contribute effectively to agricultural and community development initiatives.

Selamawit Ayel

Communication & Marketing Manager

Selamawit Ayele is a skilled marketing and relationship management professional with experience as a branch manager in the banking sector at Awash Bank and Oromia Bank. She holds an MBA from Lead-Star University.With a proven ability to foster strong client relationships and enhance customer satisfaction, Selamawit excels in developing strategic partnerships that drive business growth. She is dedicated to advancing collaborative marketing efforts and optimizing client engagement.

Mizanu Adisu

Business Development Lead

Mizanu Adisu Tegegne is experienced in agribusiness development, business advising and coaching, training facilitation, and agricultural markets within NGOs, research institutions, government, and private sectors. Mizanu received a bachelor’s degree in Agricultural Economics from Aksum University in 2016 and is currently pursuing his MSc in International Business at Addis Ababa University. He specializes in providing training facilitation and advisory services to smallholder farmers, agro-dealers, and agribusiness owners. Mizanu has successfully supported agritech startups and micro, small, and medium-sized enterprises (MSMEs) in enhancing market access and increasing income. He is passionate about rural innovation and agribusiness and addressing rural-urban migration challenges through employability and entrepreneurship.

Muluadam Alemu (PHD)

Strategic Advisor

Dr Muluadam Alemu is a business management expert with more than 16 years of experience in research, teaching, mentoring, coaching, consultancy services, BDS provision and community services at Gondar University, Addis Ababa University, St. Mary’s University, and Debre Birhan University in Ethiopia. He has specialized in city region food system, financial literacy, strategic management, Project management, business development services, entrepreneurship, finance, policy analysis, rural urban linkages, risk analysis, monitoring and evaluation and development studies. Muluadam is keen to contribute towards mitigating poverty and hunger in Ethiopia by properly bridging the rural urban divide through the strategic management agribusiness and agricultural value chain.

He holds PhD in public management and policy studies, MA in development studies, BA in Accounting and finance and BA in geography and environmental studies. In addition, he has got certifications in Consultancy skills, TOT, BDS provision, SPSS, STATA, Oximetrix, E-views, ETW, and GAMS.

Awoke Asmamaw

Agronomic Advisor

Awoke Asmamaw is an emerging leader in plant science, dedicated to advancing agricultural practices through research and education. He earned his Bachelor’s degree in Plant Science from Aksum University and a Master’s degree in Crop Protection from Hawassa University. Currently, he is a PhD candidate specializing in Plant Pathology at Bahir Dar University, focusing on plant diseases.

At Jinka University, Awoke has excelled as both an instructor and researcher, teaching students and conducting impactful research and community service projects. With his academic achievements and professional experiences, Awoke is well-positioned to make significant contributions to plant pathology and agricultural advancement, demonstrating a strong commitment to improving agriculture in Ethiopia and beyond.

Desalew Tadesse (PHD)

Chief Science Advisor

Dr Desalew Tadesse is poultry production and health expert involved in teaching and research based at Mekelle University, Ethiopia. His areas of specialization in the development of special feed to produce omega-3 enriched special meat and eggs to improve human access for these nutrients. He interested in filling the gap between animal production and human nutrition with the aim to enhance human access to healthy diets., He has close to 23 years of experience in poultry production and health.

His specific areas of expertise include: poultry feeding, feed formulation, management development of healthy animal food sources, institutional resource mobilization, technical proposal writing, agrifood Techprenuer and capacity development for Higher Education Institutions.

He holds an PhD in Food Sciences and Nutrition, MSc in Tropical Animal Production and Health and BSc in Veterinary Sciences. In addition, he has got international training from Wageningen University (The Netherlands) and IntelliDigest (UK). His research interest include in the development of healthy animal food sources and agrifood entrepreneurship